@import url('https://fonts.googleapis.com/css2?family=DM+Sans:wght@400;500;600;700&family=Manrope:wght@500;600;700;800&display=swap');
:root{
 --paper:#f3f0e9; --surface:#fffdfa; --ink:#111827; --muted:#657080; --line:#d9d4ca;
 --red:#c61f3b; --red2:#96152a; --navy:#0d1b2a; --blue:#2457d6; --green:#08765a; --amber:#a76400;
 --max:1200px; --shadow:0 16px 40px rgba(25,34,46,.07);
}
*{box-sizing:border-box} html{scroll-behavior:smooth} body{margin:0;background:var(--paper);color:var(--ink);font-family:'DM Sans',system-ui,-apple-system,sans-serif;line-height:1.58;-webkit-font-smoothing:antialiased}
a{color:inherit} img,svg{max-width:100%;display:block}.wrap{width:min(var(--max),calc(100% - 40px));margin:auto}
.site-head{position:sticky;top:0;z-index:100;background:rgba(243,240,233,.96);border-bottom:1px solid var(--line);backdrop-filter:blur(12px)}
.nav{height:72px;display:flex;align-items:center;justify-content:space-between;gap:24px}.brand{display:flex;gap:11px;align-items:center;text-decoration:none}.brand-mark{width:38px;height:38px;background:var(--red);color:#fff;display:grid;place-items:center;font-family:Manrope,sans-serif;font-weight:800;border-radius:9px}.brand-copy strong{display:block;font:700 14px Manrope,sans-serif;letter-spacing:-.02em}.brand-copy span{display:block;color:var(--muted);font-size:10px;letter-spacing:.08em;text-transform:uppercase;margin-top:1px}.navlinks{display:flex;align-items:center;gap:20px;font-size:13px;font-weight:600}.navlinks a{text-decoration:none;color:#39414c}.navlinks a:hover,.navlinks a[aria-current='page']{color:var(--red)}.nav-cta{background:var(--navy)!important;color:#fff!important;padding:10px 14px;border-radius:9px}.menu{display:none;border:1px solid var(--line);background:var(--surface);border-radius:8px;padding:8px 10px;font-weight:700}
.ticker{border-bottom:1px solid var(--line);background:#ece8df}.ticker-inner{min-height:34px;display:flex;align-items:center;gap:18px;overflow:auto;scrollbar-width:none;white-space:nowrap;font-size:11px;color:#4d5663}.ticker-inner::-webkit-scrollbar{display:none}.live-dot{width:7px;height:7px;border-radius:50%;background:var(--green);display:inline-block;margin-right:6px}.ticker b{color:var(--ink)}
.hero{padding:70px 0 50px;border-bottom:1px solid var(--line)}.hero-grid{display:grid;grid-template-columns:1.08fr .92fr;gap:58px;align-items:center}.eyebrow{font:700 11px Manrope,sans-serif;text-transform:uppercase;letter-spacing:.12em;color:var(--red)}h1,h2,h3,h4{font-family:Manrope,sans-serif;line-height:1.08;letter-spacing:-.04em;margin-top:0}h1{font-size:clamp(48px,7vw,82px);margin:15px 0 22px;max-width:760px}h2{font-size:clamp(32px,4.2vw,50px);margin-bottom:14px}h3{font-size:22px;letter-spacing:-.025em}.lede{font-size:19px;color:#4f5865;max-width:700px;margin:0 0 28px}.actions{display:flex;gap:11px;flex-wrap:wrap}.btn{display:inline-flex;align-items:center;justify-content:center;min-height:44px;padding:0 16px;border:1px solid var(--line);border-radius:9px;background:var(--surface);text-decoration:none;font-weight:700;font-size:14px;transition:.18s ease}.btn:hover{transform:translateY(-1px);border-color:#aaa397}.btn.primary{background:var(--red);border-color:var(--red);color:#fff}.btn.primary:hover{background:var(--red2)}.btn.dark{background:var(--navy);border-color:var(--navy);color:#fff}
.instrument{background:var(--navy);color:#fff;border-radius:22px;padding:26px;box-shadow:0 28px 60px rgba(13,27,42,.20);position:relative;overflow:hidden}.instrument:after{content:'';position:absolute;inset:auto -70px -100px auto;width:220px;height:220px;border:1px solid rgba(255,255,255,.16);border-radius:50%;box-shadow:0 0 0 28px rgba(255,255,255,.035),0 0 0 58px rgba(255,255,255,.02)}.instrument-head{display:flex;align-items:center;justify-content:space-between;font-size:11px;text-transform:uppercase;letter-spacing:.1em;color:#aeb8c5}.instrument-period{color:#fff;font-weight:700}.ratio{display:grid;grid-template-columns:1fr 130px;gap:22px;align-items:center;padding:26px 0 20px}.ratio-big{font:800 58px Manrope,sans-serif;letter-spacing:-.06em}.ratio-label{color:#aeb8c5;font-size:13px}.ring{width:124px;height:124px;border-radius:50%;background:conic-gradient(#fff 0 17.11%,#c61f3b 17.11% 100%);position:relative}.ring:after{content:'';position:absolute;inset:13px;border-radius:50%;background:var(--navy)}.ring-copy{position:absolute;inset:0;z-index:2;display:grid;place-items:center;text-align:center;font-size:10px;color:#cbd4dd}.ring-copy b{display:block;color:#fff;font-size:17px}.meter{border-top:1px solid #314051;padding-top:18px}.meter-row{display:grid;grid-template-columns:92px 1fr 74px;gap:10px;align-items:center;margin:10px 0;font-size:12px}.meter-bar{height:9px;background:#283748;border-radius:100px;overflow:hidden}.meter-fill{height:100%;background:#fff}.meter-row.export .meter-fill{background:#d75b72}.meter-value{text-align:right;font-weight:700}
.snapshot{padding:30px 0}.metrics{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}.metric{background:var(--surface);border:1px solid var(--line);padding:20px;border-radius:14px;min-height:132px}.metric-label{font:700 10px Manrope,sans-serif;color:var(--muted);letter-spacing:.1em;text-transform:uppercase}.metric-value{font:800 30px Manrope,sans-serif;letter-spacing:-.04em;margin:9px 0}.metric-note{font-size:12px;color:var(--muted)}.delta{font-size:11px;font-weight:700;margin-left:6px}.up{color:var(--green)}.pressure{color:var(--red)}
.section{padding:72px 0;border-top:1px solid var(--line)}.section-head{display:grid;grid-template-columns:1fr .78fr;gap:40px;align-items:end;margin-bottom:30px}.section-copy{font-size:16px;color:#596270;max-width:620px}.grid2{display:grid;grid-template-columns:repeat(2,1fr);gap:14px}.grid3{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}.card{background:var(--surface);border:1px solid var(--line);border-radius:14px;padding:22px}.card p{color:#596270;margin-bottom:0}.link-card{text-decoration:none;transition:.18s ease}.link-card:hover{transform:translateY(-2px);border-color:#aaa397;box-shadow:var(--shadow)}.card-kicker{font-size:10px;color:var(--red);font-weight:800;text-transform:uppercase;letter-spacing:.1em}.arrow{margin-top:18px;color:var(--red);font-weight:700;font-size:13px}
.pulse-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:18px}.yoy{background:#e7e3da;border:1px solid var(--line);padding:24px;border-radius:16px}.yoy-bars{height:260px;display:flex;align-items:end;justify-content:space-around;gap:24px;padding-top:20px;border-bottom:1px solid #bdb7ab}.pair{height:100%;display:flex;align-items:end;gap:9px;position:relative;padding-bottom:0}.col{width:38px;background:#9199a3;border-radius:5px 5px 0 0;position:relative}.col.current{background:var(--red)}.col span{position:absolute;left:50%;transform:translateX(-50%);bottom:calc(100% + 7px);font-size:10px;font-weight:700;white-space:nowrap}.pair-label{text-align:center;font-size:11px;font-weight:700;margin-top:10px}.legend{display:flex;gap:16px;font-size:11px;color:var(--muted);margin-top:15px}.swatch{width:9px;height:9px;display:inline-block;border-radius:2px;margin-right:5px}.swatch.old{background:#9199a3}.swatch.new{background:var(--red)}
.signal-stack{display:grid;gap:10px}.signal{background:var(--surface);border:1px solid var(--line);padding:18px;border-radius:12px;display:grid;grid-template-columns:auto 1fr;gap:14px;align-items:start}.signal-no{width:34px;height:34px;border:1px solid var(--line);border-radius:50%;display:grid;place-items:center;font-weight:800;font-size:12px}.signal strong{display:block;font:700 16px Manrope,sans-serif}.signal p{margin:4px 0 0;color:var(--muted);font-size:13px}
.dark-section{background:var(--navy);color:#fff;padding:72px 0}.dark-section h2{color:#fff}.dark-section .section-copy{color:#b9c3cf}.product-grid{display:grid;grid-template-columns:1fr 1fr;gap:18px}.product-panel{border-top:1px solid #344354;padding-top:18px}.panel-head{display:flex;justify-content:space-between;gap:20px;align-items:center;margin-bottom:18px}.panel-head h3{margin:0;color:#fff}.panel-head span{font-size:11px;color:#9facba}.bars{display:grid;gap:13px}.bar-row{display:grid;grid-template-columns:minmax(130px,1.25fr) minmax(100px,1fr) 72px;gap:11px;align-items:center}.bar-name{font-size:12px;color:#dbe1e7;overflow:hidden;text-overflow:ellipsis;white-space:nowrap}.bar-track{height:8px;background:#243547;border-radius:20px;overflow:hidden}.bar-fill{height:100%;background:#fff}.export-bars .bar-fill{background:#d75b72}.bar-val{text-align:right;font-size:11px;font-weight:700;color:#fff}
.status-strip{display:grid;grid-template-columns:repeat(4,1fr);gap:0;border:1px solid var(--line);border-radius:14px;overflow:hidden;background:var(--surface)}.status-cell{padding:18px;border-right:1px solid var(--line)}.status-cell:last-child{border:0}.status-cell span{display:block;font-size:10px;text-transform:uppercase;letter-spacing:.09em;color:var(--muted);font-weight:700}.status-cell strong{display:block;font:700 15px Manrope,sans-serif;margin-top:5px}.ok{color:var(--green)}
.question-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:10px}.question{min-height:150px;background:var(--surface);border:1px solid var(--line);padding:18px;border-radius:12px;text-decoration:none;display:flex;flex-direction:column;justify-content:space-between}.question small{color:var(--red);font-weight:800;text-transform:uppercase;letter-spacing:.08em}.question strong{font:700 17px Manrope,sans-serif;line-height:1.25}.question:hover{border-color:#9f978b}
.page-hero{padding:58px 0 38px;border-bottom:1px solid var(--line)}.page-hero h1{font-size:clamp(43px,6vw,68px);max-width:920px}.crumb{font-size:12px;color:var(--muted);margin-bottom:14px}.crumb a{text-decoration:none}.prose{max-width:860px}.prose p,.prose li{font-size:16px;color:#48515e}.prose h2{margin-top:44px}.prose h3{margin-top:28px}.callout{margin:25px 0;padding:18px 20px;background:var(--surface);border:1px solid var(--line);border-left:4px solid var(--red);border-radius:0 10px 10px 0}.two-col-prose{display:grid;grid-template-columns:1fr 1fr;gap:14px}.method-card{background:var(--surface);border:1px solid var(--line);padding:22px;border-radius:12px}.method-card p:last-child{margin-bottom:0}.risk{border-left:4px solid var(--red)}.opportunity{border-left:4px solid var(--green)}
.rank-table{width:100%;border-collapse:collapse;background:var(--surface);border:1px solid var(--line)}.rank-table th,.rank-table td{text-align:left;padding:13px 15px;border-bottom:1px solid var(--line)}.rank-table th{font:700 10px Manrope,sans-serif;text-transform:uppercase;letter-spacing:.09em;color:var(--muted);background:#ebe7df}.rank-table td:last-child{text-align:right;font-weight:700}.rank-table tr:last-child td{border-bottom:0}.table-wrap{overflow:auto;border-radius:12px}
.feedback-box{background:var(--surface);border:1px solid var(--line);border-radius:14px;padding:24px}.feedback-grid{display:grid;grid-template-columns:1fr 1fr;gap:12px}.field label{font-size:11px;font-weight:700;color:var(--muted);display:block;margin-bottom:5px}.field input,.field select,.field textarea{width:100%;border:1px solid var(--line);background:#fff;padding:11px 12px;border-radius:8px;font:inherit;color:var(--ink)}.field textarea{min-height:120px;resize:vertical}.field.full{grid-column:1/-1}.contact-cards{display:grid;grid-template-columns:repeat(3,1fr);gap:10px;margin-top:16px}.contact-card{background:#ece8df;border:1px solid var(--line);border-radius:10px;padding:14px}.contact-card b{display:block;font-size:11px;text-transform:uppercase;letter-spacing:.08em;margin-bottom:4px}.contact-card a{text-decoration:none;color:#3c4653;font-size:13px}.citation{display:flex;gap:10px;align-items:center;background:#ece8df;border:1px solid var(--line);padding:13px 14px;border-radius:10px;font-family:ui-monospace,SFMono-Regular,Menlo,monospace;font-size:12px}.copy-btn{margin-left:auto;border:1px solid var(--line);background:#fff;border-radius:7px;padding:6px 9px;cursor:pointer}
.source-note{font-size:12px;color:var(--muted);margin-top:13px}.source-note a{color:var(--red)}.footer{padding:44px 0;background:#e9e5dd;border-top:1px solid var(--line)}.footer-grid{display:grid;grid-template-columns:1.5fr 1fr 1fr;gap:24px}.footer h4{margin:0 0 10px;font-size:14px}.footer a{display:block;text-decoration:none;color:#4c5662;margin:6px 0;font-size:13px}.footer small{color:var(--muted)}.footer-brand{max-width:400px}
.reveal{opacity:0;transform:translateY(10px);transition:.45s ease}.reveal.visible{opacity:1;transform:none}
@media(max-width:980px){.hero-grid,.pulse-grid,.section-head{grid-template-columns:1fr}.metrics{grid-template-columns:repeat(2,1fr)}.grid3,.question-grid{grid-template-columns:repeat(2,1fr)}.product-grid{grid-template-columns:1fr}.status-strip{grid-template-columns:repeat(2,1fr)}.status-cell:nth-child(2){border-right:0}.status-cell:nth-child(-n+2){border-bottom:1px solid var(--line)}}
@media(max-width:760px){.wrap{width:min(var(--max),calc(100% - 28px))}.nav{height:64px}.menu{display:block}.navlinks{display:none;position:absolute;left:14px;right:14px;top:68px;background:var(--surface);border:1px solid var(--line);border-radius:12px;padding:12px;flex-direction:column;align-items:stretch;box-shadow:var(--shadow)}.navlinks.open{display:flex}.hero{padding:48px 0 36px}.hero-grid{gap:30px}h1{font-size:47px}.lede{font-size:17px}.ratio{grid-template-columns:1fr 108px}.ring{width:104px;height:104px}.ratio-big{font-size:50px}.metrics,.grid2,.grid3,.question-grid,.two-col-prose,.feedback-grid,.contact-cards,.footer-grid{grid-template-columns:1fr}.status-strip{grid-template-columns:1fr}.status-cell{border-right:0;border-bottom:1px solid var(--line)!important}.status-cell:last-child{border-bottom:0!important}.section,.dark-section{padding:52px 0}.product-grid{gap:36px}.bar-row{grid-template-columns:1fr}.bar-val{text-align:left}.yoy-bars{height:220px}.footer-grid{gap:26px}.field.full{grid-column:auto}}

/* SEO V2: current-report and editorial utility styles */
.report-meta{display:flex;flex-wrap:wrap;gap:8px 18px;margin-top:20px;color:var(--muted);font-size:12px}.report-meta span{padding-right:18px;border-right:1px solid var(--line)}.report-meta span:last-child{border-right:0}.compact-seo{padding:38px 0}.compact-seo .callout{margin:0}.compact-seo h3{margin:0 0 8px}.seo-release{background:#efeae1}.faq-list{display:grid;gap:9px}.faq-list details{background:var(--surface);border:1px solid var(--line);border-radius:11px;padding:0 18px}.faq-list summary{cursor:pointer;font:700 15px Manrope,sans-serif;padding:16px 0;list-style-position:outside}.faq-list details p{margin:0 0 17px}.dark-table .rank-table{background:transparent;border-color:#344354;color:#fff}.dark-table .rank-table td{border-color:#344354;color:#e6ebf0}.dark-table .rank-table td:last-child{color:#fff}.dark-table .rank-table tr:hover{background:#13273a}.report-hero h1{max-width:1000px}
@media(max-width:760px){.report-meta{display:grid;gap:6px}.report-meta span{border-right:0;padding-right:0}.compact-seo{padding:30px 0}}